The campaign will make extensive use of the digital and mobile technology to enable KKR fans to interact and share with the KKR team on both, match and off-match days.
Shahrukh Khan told it an innovative way to involve cricket enthusiasts and KKR fans across the country to be a part of the IPL cricket action.
KKR will be led by Gautam Gambhir, who was bought for a record USD 2.4 million. The team will play IPL''s inaugural match on April 8 against Chennai Super Kings.
The team's previous ad campaigns were ''Milan of villain'', ''It''s time to win'' and ''Everybody can be a coach''.
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Angelo Mathews, Sri Lankan all-rounder will miss the Indian Premier League 2011 season starting April 8.He was ruled out of action for eight weeks due to injury during the Cricket World Cup.
Angelo Mathews, who sit out in the World Cup final defeat to India, has also been ruled out of IPL Twenty20 tournament with a side strain injury. He was due to play for Pune Warriors after auctioned for $9,50,000 contract. He was injured during the World Cup semifinal match with New Zealand
Sri Lanka lost the world cup final at Mumbai's Wankhede Stadium after India reached 277 for four in 49th over, surpassing Sri Lanka's 275 runs. Angelo Mathews had previously played for the Kolkata Knight Riders.
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With World Cup final fever grips up, IPL teams are getting their members in order before the tournament begins on April 8. Chennai Super Kings have got a new bowling coach in the form of Andy Bichel.Former Australian paceman Andy Bichel will be the CSK bowling coach for the IPL season 4. Venkatesh Prasad was their former bowling coach has joined Kochi for this season.
CSK have roped in Upul Tharanga and Tim Southee as replacements of Ben Hilfenhaus and Chris Bailey who have been ruled out of the tournament with injuries. Tharanga was unsold in the IPL auctions but has been in fine form in the World Cup. Southee on the other hand coming out of a great recent tournament at the World Cup. The 22-year-old took 18 wickets at an average of 17.33 during New Zealand’s team campaign in the six-week long tournament in the sub continent.
Chennai Super Kings is also waiting for the clearance of players like Michael Hussey and Doug Bollinger from Cricket Australia. The Aussies have international commitments against Bangladesh.
The CSK players camp have already began in Chennai from April 1. Only three Indian players (MS Dhoni, Suresh Raina and R. Ashwin)are to play in the CSK squad. They are likely to join from April 6 while the rest will come in batches.
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It has been announced that Manish Pandey has been hit with just a four-match ban by the Indian Premier League (IPL) Governing Council after the player had been found guilty of violating the rules for uncapped Indian players.
As a result, the highly-promising middle-order batsman from Karnataka will now have to sit out the first four games of the fourth edition of the IPL 4 for his franchise, the Pune Warriors, with the tournament set to finally get under way at the start of April.
Pandey, who played for the Royal Challengers Bangalore franchise during the previous two competitions, was found guilty of asking a franchise for more money than uncapped Indian players were entitled to, with the limit being set at Rs 20 lakh.
However, the player should be thankful that he has only been banned for four matches, as last year Indian international Ravindra Jadeja was suspended from the entire tournament having been found guilty of the same offence.
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Kings XI Punjab have decided to replace injured Stuart Broad and Dimitri Mascarenhas with Ryan McLaren a South African all-rounder, ahead of the start of the fourth season of the Indian Premier league competition which starts next month.
The two England players were both forced to withdraw from IPL 4 due to injury, with Stuart Broad having injured his side while representing his country in the World Cup , while Hampshire’s Dimitri Mascarenhas is suffering from an Achilles’ tendon problem.
Ryan McLaren, who has played one-day and Twenty20 international Cricket for the Proteas, represented the Mumbai Indians in last year’s tournament and was approached by his new franchise on the weekend to inquire as to his availability for this season, which gets under way at the start of next month.
As no one opted to sign him during the January player auctions which took place in Bangalore, McLaren will only cost the Kings XI Punjab the base rate of $100,000.
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